// Motion Launch Project
IonOpticks introduces Generation 3 Aurora Series UHPLC columns to the market.
IonOpticks is an innovative Australian company that develops, manufactures and distributes advanced proteomics tools for use in disease research. Their aim is to provide innovative solutions for the global proteomics research community that will enable scientists and clinicians to discover more from their samples, accelerating advances in medical research and improving treatment outcomes by delivering personalised therapies for each patient.
IonOpticks specialises in high-performance chromatography columns for analytical applications in liquid chromatography with mass spectrometry (LC-MS) and high-end proteomics. Their columns are manufactured using a highly reproducible method that provides a unique ability to enhance the sensitivity of mass spectrometry sample analysis.
Leveraging the renowned performance of the previous Generation 2 Aurora Series columns, IonOpticks has significantly enhanced the underpinning technology when developing Generation 3 of the famed product series - embodying the culmination of two years of intense research and development, and wide-ranging industry collaboration.
Delivering unrivalled coverage, throughput, sensitivity and reproducibility, Generation 3 Aurora Series columns embody all of the strengths of previous generations, augmented by three years of intense research, development and industry collaboration.
We produced this fast-paced launch animation to release Generation 3 Aurora Series to the global market.
Animator: Lahiru Karunaratne